CoCo Chanel said “Fashion is not something that exists in dresses only. Fashion is in the sky, in the street, fashion has to do with ideas, the way we live, what is happening.” Therefore, graphic tees are evidently the fashion billboards of our minds. We’ve always been of the belief if a tee shirt designer could get one celebrity to wear their tee shirt, they could gain overnight success. Richard Wheeler, the founder of Emperors New Clothes, could be the very example of this statement. He believes “tee shirts, more so than any other clothing, provide their wearers the perfect canvas for self expression.”
Celebrities such as Kim Kardashian, Matt Damon, Katy Perry, Gwen Stefani, Jon Stewart, Jessica Alba and many more have been seen wearing his tees. (For more evidence of this famed fashion, check out his website at Emperors New Clothes!)
Obviously we’re huge fans and waiting for the “we raannt about pointless shit” tee to hit the stores! Til then…
Be Yourself. Be Fearless. Be Your Own Unexpected Luxury!